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Create the right products and services with the Design Sprint

We bring you Design Sprint which is a step-by-step process for accelerating decision making through design, prototyping, and validating ideas with real people, before investing further time and money,
de-risking the bold innovations needed to grow.

It combines business strategy, innovation, behavior science, design thinking, and more—packaged into a battle-tested process that any team can use.

Best work happened when having a big challenge and not quite enough time.”


Once the problem has been defined, we lead teams through a framework to reach greater outcomes.

1. Understand and define

Together, we understand the long term goal, define the challenges and produce a mass of solutions.

2. Curate and decide

We curate and vote on the best solutions together, deciding what we should test in the prototype.

3. Prototype

We then create a high-quality prototype and setup the user test scenarios.

4. Validate and learn

Testing the prototype with real people, we then use the feedback to create clear next steps in the form of a roadmap.

Unlock the value of teamwork

Instead of waiting to launch a minimal viable product to understand if a business model or product idea is valuable, you can fast-forward to see your finished product and collect and analyse customer feedback before making any expensive commitments.


Working this way can shortcut the endless-debate cycle and production time, thereby compressing months of time into just a few days.


Save time and cost

Validate assumptions and ideas with both your team and customers without the expense and time of building and launching.

Take bigger risks

Sprints enable teams to test out big ideas that help the business make giant leaps toward innovation.


Only Loading is a full-service creative agency based in Brussels - working for worldwide clients.

We are available for taking on new work and we’ll be glad to listen your ideas.

Tel: +32 493 36 32 37

Chaussée de Waterloo , 486

1050 Ixelles, Belgium

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